Bon Appetit: Vegas, Uncork’d

The Ask: 

To mark 10 years of the Vegas Uncorked event, Bon Appetit asked me to create a custom content section that would help attendees get excited not only for the event, but for the energy and buzz of Las Vegas. In addition, they wanted me to include their chef partners, while offering a “Top 10” of Vegas activities.

The Result:

This was a fun and engaging project where the client trusted me to strategize, develop, research and write content that was in line with the interests of the Bon Appetit audience.

Because I found so much content for this 4-page unit, I created a sidebar of things to do if you only had 10 hours in Las Vegas.  I always loved writing for this brand, and while I had created many deliverables for Vegas Uncork’d during my time there this became one of my favorites.