Who Is This Weirdo?

The ancient Irish called people like me Seanchai, or storyteller. The yarn spinner, the historian, the keeper of lore.

I’ve told stories my whole life: I started as an avid reader and evolved to writing fiction-by-request for my friends at sleepovers (spoiler: they always found true love).

My career brought me to some of the most hallowed halls of publishing, writing custom content for brands you’ll definitely recognize.

From there, I went to work directly for clients. Add strategy, collaboration, creativity, and a knack for communicating with my friends solely by meme, and that’s me in a nutshell.

Working With Me: The Vibes

I Love A Whiteboard 

What’s nearsighted and loves brainstorming meetings? ME. Weird? Yes. True? Also yes. I live for collaboration. I want to meet your designers, your editors, your clients, your stakeholders. If there’s anyone who wants to jump in on this creative process, tell them to come sit by me. 

I Bow At The Altar Of The Two-Headed Creative God

That’s Design & Copy. They should work with each other, be flexible, and collaborate—always. Your CD says the headline can only be one word that’s three letters long? Y-E-S I can!

I Will Do What I Say I Am Going To Do.

Despite being a Sagittarius when I commit, I am ALL IN. Whatever wild thing we agree on I will get it done—and the mundane stuff, too. I meet every deadline, I button-up every revision. You have enough to worry about, you don’t have to worry about me.  

I Don’t Make It Complicated. 

I write the way I speak, minus the swearing. It’s how I connect with your audience. Marketing speak is the absolute worst.

I Will Be Your Hype Woman

You think your mom is proud? Just wait. I love to talk up the people, brands, and projects that I believe in. I understand the value of what you have to say, and so I will make sure your audience hears it.

I’ve Got You

I know that it can be nerve-wracking to put your work out there for the world to pick apart. It’s my goal to make sure you’re successful. We’re in this together.

We’ll Do This Again

I mean this in the least-stalker-y way possible: You’ll never get rid of me. Most of my freelance work comes from folks I’ve worked with before, and I value the connections I’ve made in the creative industry. I have gotten to work with the absolute best of the best, so I am always excited when I can do it again. This is just the beginning for us.

Timing Is Everything.

My career timeline, so far:
Started big with my first gig-Rolling Stone Magazine. Hired as an Advertising Assistant, I was promoted to Copywriter within two years.

Next up, Book Of The Month Club. I got to keep the books (score!)

Then, it was back to big leagues as Senior Copywriter at New York Magazine.

For my next trick, I took a detour into the wellness space at Weider Media, writing for Shape Magazine, Star Magazine, Fit Pregnancy, Natural Health.

Be still my shopper’s heart: My next stint was one of my favorites, Lucky Magazine. Named Copy Director, it the first of many gigs at Condé Nast.

Whiplash: New York Magazine calls me back, this time to their new downtown digs, to serve as Copy Director. 

Next, I took a leap, kicking off my freelance career with long term gigs at Lucky & Bon Appetit.

Called upon by some of my favorite former colleagues (and lured by the free beauty samples), I took a permalance role at Allure Magazine as Copy Director.

A few years later, the Lucky Magazine crew had a sort-of reunion, with many of us flocking to serve at Women’s Wear Daily/Fairchild, where I was Copy Director.

After that, I landed my first gig at Time Inc Corporate, later to become The Foundry. There, I strategized and wrote for Time, People, In Style, Cooking Light, serving as Copy Director and working closely with the entire creative team.

Then your girl making big move: Let Julia Write It launched as a side-to-permanent hustle, with clients including MILK Studios, FLOS USA, Liquid IV, Chrissy Tiegen, Condé Nast Publications, Meredith Inc., NBC Universal, Marley Beverage Co., Walmart, Cosmetics Executive Women, Dagne Dover & more.

Finally, I made my way to retail, serving Gabe’s Stores & Old Time Pottery as the Senior Creative Director.

What’s next, you ask?
Anything.

Other Things

Volume Always Goes Up For: Let’s Go Crazy by Prince, The Chain by Fleetwood Mac

Movies I Won’t Scroll Through: Mitchells Vs. The Machines. Shawshank. The Craft.

Books I Always Reco: The Secret History. Demon Copperhead. Circe.

Glad I Saw: The Go Gos at The Stone Pony in Asbury Park NJ, 2016

Most Recent Show:  Green Day Saviors Tour with The Linda Lindas & Smashing Pumpkins, Philadelphia, PA, 2024. What. A. Show.

Must See TV: Jeopardy. Vanderpump Rules (oh, the shame!)

Docs That Blew My Mind: Woodstock ’99. Fyre: The Greatest Party That Never Happened. There’s Something Wrong With Aunt Diane.

Best Interview Subject: Eric Ripert (so nice, unreal.)

Most Random Gig: I wrote copy for Sly, a short-lived Cigar Aficionado copycat based on the affluent-gentleman lifestyle of Sylvester Stallone.  

Favorite Job: Lucky Magazine. It was a moment in time at Condé Nast and I worked with some of the absolute best as their careers took off. 

Fact: I am a stone cold killer at music trivia. 

New Skill: Tarot card reading. 

My advice: First, coffee.